Pitching a Design Solution

Kyle Cooper

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Kyle Cooper is a director and designer of film title sequences.

He holds an MFA in graphic design from the Yale School of Art, where he studied under graphic designer Paul Rand, as well as a BFA from the University of Massachusetts at Amherst. In 1996, he co-founded and named creative agency Imaginary Forces. He has directed and produced more than 150 film title and VFX sequences, including Se7enSpider-Man, and The Mummy. In 2001, he directed a feature film, New Port South.

He moved on to found Prologue Films in 2003, with which he has created title sequences for The Incredible HulkFinal Destination 5, and The Walking Dead. In 2008, he was a finalist in the National Design Awards. He has earned five Emmy Award nominations and one win for his work on the 81st Annual Academy Awards. He also holds the title of Honorary Royal Designer for Industry from the Royal Society of Arts in London.

 

PDF  – InDesign presentation

Cover Page – agency logo, always on the front, module, my name and my logo.

Your Credentials – what they represent as a brand.

Index – where one idea begins and where the other ends.

Overview of Research and Process – how you got the ideas.

 

Solutions (essential)

Title//rationale//visuals//application//large and small//colour//black and white.

Solutions (possibilites)

Brand extensions//fonts//usage//colours//copy//tone of voice//other suggestions (use of imagery, etc).

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